About Us

Live Unstoppable is an ethos, a mantra, and a way of life. It all started with a 100 mile Ultra Marathon Race for our founder Vin Framularo, in which he designed an UNSTOPPABLE trucker hat in order to raise money for Adaptive Athletes. So many friends continued asking for that hat and more apparel, that we decided to build the Live Unstoppable brand.

We hope that you Live Unstoppable in pursuit of your goals and adventures. Because as Les Brown says: "Life takes on meaning when you become motivated, set goals and charge after them in an UNSTOPPABLE manner."

A percentage of every sale goes to charity to support adaptive athletes and individuals with disabilities, so they too, can Live Unstoppable!

Inspire. Motivate. Be Unstoppable. Live Unstoppable.